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Encore Announces Launch of The Print Shop® 3.0

El Segundo, CA – Encore Software, a leading developer of consumer software and publisher of the Broderbund® line of software products, has announced the launch of The Print Shop 3.0, the latest extension of the #1 best-selling desktop publishing software brand.

The Print Shop lets users create high quality greeting cards, signs, banners, business cards, invitations, announcements and more from their PC, using simplified page layout and graphic design tools.  The designs can be created based on customizable templates and can be printed at home or saved as a high quality PDF for offset printing.

The Print Shop 3.0 combines the feature sets of previous versions, including mail merge, photo editing and headlines, with new technologies like post to Facebook®, save as HTML and share via email, to bridge the gap between traditional desktop publishing software and new cloud-based online solutions.  Serving a varied user base of both home and home office/small business users, The Print Shop seeks to be the go-to solution for all home printing needs.

With a history dating back 27 years, The Print Shop has a loyal customer base of users who have purchased the software for many years.  Version 3.0 now offers full compatibility to open projects created in previous versions, import the address book from previous versions and tools like the duplex printing wizard and predefined headline styles that will feel familiar to these users.  New features like spot photo touchups including blemish fix, wrinkle remover and teeth whitener will appeal to everyone who posts to social media sites.

"The Print Shop 3.0 is a major step forward to revolutionizing publishing software.  As we look toward a future of cloud-based services and mobile applications, The Print Shop 3.0 is a perfect bridge for consumers who want to take advantage of the best that technology has to offer, but who want more control over what they create and the flexibility to print locally," said Jennifer Smiczek, Director of Marketing for Encore Software.  "Our loyal customer base has been with us for many years and we know how important backward compatibility is to them.  The Print Shop 3.0 is a great balance between our dual objectives of updating features while maintaining the software's history."

The Print Shop 3.0 launched August 23, 2011 and is now available at PrintShop.com and Broderbund.com, as well as Retailers nationwide.  Offering two versions, The Print Shop 3.0 Deluxe, created for Design Enthusiasts and priced at $49.99, and The Print Shop 3.0 Professional, created for Home Office Professionals and priced at $99.99.

Visit PrintShop.com for more information.

About The Print Shop
The Print Shop is an easy and affordable software solution for creating professional-quality design projects.  With a primary focus on projects that are printed at a home printer, The Print Shop has become a favorite among young and young-at-heart alike who are looking to make projects from greeting cards and calendars to home office marketing materials.  The Print Shop 3.0, scheduled to launch at the end of August 2011, expands the usability of the software to include features that are designed to help home office users create their own business identify and marketing materials.  The Print Shop 3.0 Deluxe and The Print Shop 3.0 Professional can be purchased at PrintShop.com, Broderbund.com and at Retail.

About Encore
Encore is a leading interactive publisher and developer of PC and Mac software.  As a result of strategic partnerships and acquisitions, Encore offers a wide range of best-selling Productivity, Utility, Education and Game titles.  Principal brands include Broderbund®'s The Print Shop® and PrintMaster®, HOYLE®, Bicycle®, Punch! Software® and Advantage®.

Contact:
www.Broderbund.com

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