Business & Finance Outsourcing

Outsourcing Basics: The Difference Between BPO and KPO

BPO stands for Business Process Outsourcing, whereas KPO signifies the Knowledge Process Outsourcing that businesses often look for and require. Some might be able to work without the other, but at Sidekiiks, we offer the full package of in-depth analysis, research, and design coupled with the sales strategies and marketing tools that we make good use of. But what really differentiates the two? And how can it be used to benefit you?

The Benefits of BPO

Business Process Outsourcing is all about the service - the outbound calls, sales, client database, and payroll. It is the typical virtual assistance that can execute the administration duties that you need. The great part about BPO is that you don't need to get into the nitty gritty yourself and waste your time trying to run after all your clients. There are people who can do that for you; and perhaps even better. This is only one aspect of the Sidekiiks services that we have to offer.

The Benefits of KPO

Knowledge Process Outsourcing like its title requires the creativity of the mind. It taps into the social networking aspect, content that is produced, legal work, research and development, design, and many others. With the lead generation industry changing drastically, one outsourcing strategy does not come without the other anymore. You need your leads to be organic and you want them to be of the highest quality. There's online marketing to consider now and a lot of Search engine optimization that will enhance your business when used properly.

Together they make a gold mine

BPO and KPO together make a great tandem. It's your business needs all rolled into one great package. The internet has influenced the way businesses are run these days and most if not all of us need to keep up with the fast-paced dictates of the world wide web. Thus, coupling KPO services to our original BPO.

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