Business & Finance Corporations

ActionCOACH Presents "The Business of Coaching: Winning the Game of Business"

LAS VEGAS – ActionCOACH, the world's number one business coaching firm, has created a documentary-style video that delves into the world of business coaching. "The Business of Coaching: Winning the Game of Business," will premiere on ActionCOACH's website,, on Tuesday, June 1.

ActionCOACH is the world's leader in business and executive coaching. When Brad Sugars, Chairman and Founder, started the company in 1993, it was still in its nascent stages. By franchising the company in 1997, Sugars helped business coaching become more mainstream turning it into the second fastest growing category behind Information Technology.  ActionCOACH specializes in coaching small to medium size business as well as executive teams and group coaching.

"'The Business of Coaching' shows viewers what exactly business coaching is, and what goes into it, from a coach and client perspective," Chairman Brad Sugars said. "It also will explain how business coaches help business owners and how coaches strategize and help these owners achieve all their goals. Whether those goals are personal, team and company-oriented or financial, business coaches work with business owners to help them realize those goals."

The 22-minute video will give viewers an in-depth look into the world's second-fastest growing industry with testimonials from business coaches and clients all around the world. With each testimonial, there's a story of how business coaching creates success for companies.

"Each business owner is different," Sugars said. "Some desperately want more time with their families, while others might have cash flow issues. Business coaching helps overcome adversity, challenges and any sort of worry business owners have."

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