Letting your dog win tug-of-war is generally fine for healthy, well-trained dogs that release toys on cue and do not guard resources. It can build confidence, boost motivation, and reward cooperation. However, if your dog is mouthy, easily over-aroused, resource-guarding, or physically fragile, it is safer to keep the toy under your control and focus on calm releases. Consider your dog’s temperament, training level, and health before deciding, and consult a professional trainer or veterinarian if you see concerning behavior.